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Jason Fox appointed as the Golden Handler

Posted on: 08 Mar 2023

He’s ventured into some of the most hostile environments on earth to rescue helpless hostages, carried out untold covert surveillance missions, and protected some of the most powerful people in the world.

 

Now Jason ‘Foxy’ Fox, star of the Channel 4 smash hit series ‘SAS: who Dares Wins’ has pivoted into ‘very important chocolate protection’ in a one-off tongue-in-cheek contract role.

 

Dubbed the Golden Handler, Foxy was appointed by Nestlé Ireland to oversee the safe delivery of the first consignment of its new Golden Collection range.

 

Leading the glittering line up is AERO, with two new products – AERO Golden Honeycomb Melts sharing bag and AERO Golden Honeycomb Block. Both bag and block feature golden bubbles with a delicious honeycomb flavour for a bubbly yet indulgent treat to share.

 

Along with Aero, The Golden Collection includes the much-loved Munchies. The Munchies Gold Sharing Bag sees the brand’s traditional centre of soft caramel and crispy biscuit shelled with ever-popular Caramac, creating a flavour combination that is bound to be a crowd-pleaser!

 

Milkybar has also received a golden makeover. Our classic creamy milk chocolate has been given a caramel flavour twist to create new Milkybar Gold sharing bag and Milkybar Gold block.

 

Foxy said:  ‘’From my time in the special forces and experience with being in high pressure situations, I thought I was the perfect person to ensure this job was done without a hitch!’

 

Maria McKenna, Confectionery Marketing Manager at Nestlé Ireland added, ‘We are delighted to partner with Foxy as the official Golden Handler.

 

The products are available now in stores across the country and I’d urge the Irish public to purchase them and try for themselves!’