Kellogg’s has launched a brand-new granola as part of its popular Special K range.
Special K Crunchy Oat Granola’s delicious crunchy clusters, with 30% less sugar2, make the perfect breakfast choice and come in two tasty flavours: for those who like a fruity twist, Mixed Berries with blackcurrants and cranberries or for those chocolate lovers, Dark Chocolate Curls with 64% cocoa.
Special K’s latest innovation has an oat-rich base with puffed grains making it a tasty, light textured granola. It’s also high in oat grain fibre to support gut health1.
Neil Rogers, Brand and Activation Manager for Kellogg’s Ireland said: “It’s so important to get your day off to a good start1 and it’s easy when you’ve got something that tastes so delicious! Our food development experts have created a new Special K Crunchy Oat Granola to give people a great tasting high fibre option with 30% less sugar2 than other granolas. With so many different ways you can enjoy Special K Crunchy Oat Granola for breakfast, it’s sure to be a household favourite!”
1 Special K Crunchy Oat Granola Mixed Berries / Dark Chocolate Curls contains 6.5g / 6.0g oat grain fibre per 100g. Oat grain fibre contributes to an increase in faecal bulk. Enjoy as part of a varied, balanced diet and a healthy lifestyle.
2 30% less sugar on average than other granolas. IRI UK 2021
