M&S Food is proud to announce the culmination of its ‘Farm to Foodhall’ campaign, reinforcing its unwavering commitment to sourcing fresh, higher quality Irish produce directly from dedicated local farmers. This final instalment introduces Wexford-based family yogurt producers, the Dunne family – Nicholas, his sister Pauline, his son Charlie, and the wider family circle – who supply M&S with their premium Irish yogurt from their dairy farm, bringing even more trusted quality Irish ingredients to their Foodhalls across the country.
M&S Food Ambassador Mark Moriarty meets Nicholas and Pauline Dunne from the Co. Wexford dairy farm, whose family has been creating creamy, rich in flavour, high quality Irish yogurt for the past 20 years. Viewers get an insight into the cows’ natural environment, green grass grazing, and the love, care, and attention that goes into rearing the animals, and how this translates to the quality and flavour of the yogurt found in the M&S Foodhall.
The Farm to Foodhall campaign highlights just some of the farmers and producers across Ireland who supply trusted quality Irish food to M&S customers, as well as the ongoing work they’re doing to expand upon their existing range of products sourced from Ireland. In the series, viewers are invited to delve into the stories behind the incredible Farm to Foodhall products, meet some of the dedicated M&S Farmers, and learn more about their approach to sustainability and sourcing.
Commenting on the campaign, Laura Harper, Trading Director for M&S Ireland and Northern Ireland said: “Our Farm to Foodhall campaign concludes by celebrating the outstanding contributions of the Dunne family Farm in Co. Wexford. We are thrilled to share their story, guaranteeing our customers consistently delicious and high-quality yogurt with exclusive flavours designed for M&S shoppers.
M&S Food Ambassador Mark Moriarty added: "It was a privilege to connect with Nicholas, Pauline, and their extended family at their Wexford dairy farm. Witnessing firsthand the passion infused into every M&S yogurt truly exemplifies their dedication to delivering the finest quality produce. There’s something special about enjoying a product that is created right there on the family's dairy farm whilst surrounded by the animals and beauty of nature. With sensational flavours and deliciously creamy yogurt, it is cultivators like the Dunnes who ensure consumers have access to exceptional products when they shop at M&S.”
Whether it's creamy yogurt from Co. Wexford, higher welfare, slower-reared chickens from Irish farms, or garden-fresh fruits and vegetables grown on Irish soil, customers can enjoy the very best of what Ireland has to offer, sourced to the highest quality standards of M&S. Farm to Foodhall champions the incredible work of M&S Farms and producers in Ireland, because when we say, “this is not just food,” we mean it.
To watch the stories of some of the passionate people bringing you the best-quality, seasonal and sustainable food every day and for more information about Farm to Foodhall, visit: https://www.youtube.com/watch?v=sou-hwokmWg
